DraftKings, the Boston-based – fantasy sports and sports betting giant has a new product, Sportsbook Pools. Basically, this dumbs down sports betting to the office-pool level.
This product specifically targets the novice sports bettors. Those who seek to just dip their toes in the gaming pool, but don’t have a good understanding of odds, money lines or spreads.
DraftKings rolled out the new Sportsbook Pools product on Thursday. It is truly a simplified way to bet that mimics those NCAA office pools that blanket the nation in March.
According to a company press release, the product hit New Jersey bettors last night. The games will allow less experienced bettors an opportunity to play without having to understand the intricacies of sports betting.
“Millions of Americans have been playing in sports pools for years with their friends and coworkers. Now one of the most popular ways that fans can get ‘skin in the game’ is live on DraftKings Sportsbook,” said Matt Kalish, Chief Revenue Officer and co-founder of DraftKings. “DraftKings SB Pools features simple predictions, such as picking the winner of each NFL game weekly, combined with the potential to win jackpot-style prizes.”